Working with Content Writers

Informative Articles and Blog Posts: the Used Car Dealers’ Association

Lori Straus . March 15, 2023
Lori Straus, and then Lori Straus Communications, has been writing content for the Used Car Dealers Association of Ontario since…

Child Feature: Grace Butler in the Spotlight

Lori Straus . December 5, 2022
(Published in just dance! magazine, in the summer 2015 issue.) “Come rain, come shine, come snow, come sleet, the show must…

Adult Feature: Jeff Hyslop: The Man of a Thousand Dances

Lori Straus . December 5, 2022
(Appeared in just dance! magazine, Summer 2014 issue) Store mannequin for 125 episodes. Opera ghost for 985 performances. Judge for countless…

3 Reasons to Not Hire a Copywriter So You Can Save Yourself Some Money

Lori Straus . November 30, 2022
If you run your own business, you likely write your own copy to save on paying someone else to do…

5 Disadvantages of Outsourcing Your Marketing 

Lori Straus . October 15, 2022
When you’re running your own business, it always feels like you have a million and one things to do. Marketing…

Case Study: Master of Counselling Student Needed Transparency and Reliability in an Editor 

Lori Straus . July 15, 2022
Project Background  Sarah Susswein was a student at City University working toward her Master of Counselling when she realized she…

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