Working with Content Writers

Social Media for a Family Business

Lori Straus . March 15, 2023
We help coordinate social media for Star Performance Academy, a family arts centre in our home town. Working closely with…

Informative Articles and Blog Posts: the Used Car Dealers’ Association

Lori Straus . March 15, 2023
Lori Straus, and then Lori Straus Communications, has been writing content for the Used Car Dealers Association of Ontario since…
Copywriter for Hire in Canada 

Copywriter for Hire in Canada 

Phoebe Wolfe . December 6, 2022
Nervous about finding a copywriter for hire? Concerned they won’t reflect your company as you need them to? As an…

Child Feature: Grace Butler in the Spotlight

Lori Straus . December 5, 2022
(Published in just dance! magazine, in the summer 2015 issue.) “Come rain, come shine, come snow, come sleet, the show must…

Adult Feature: Jeff Hyslop: The Man of a Thousand Dances

Lori Straus . December 5, 2022
(Appeared in just dance! magazine, Summer 2014 issue) Store mannequin for 125 episodes. Opera ghost for 985 performances. Judge for countless…

3 Reasons to Not Hire a Copywriter So You Can Save Yourself Some Money

Lori Straus . November 30, 2022
If you run your own business, you likely write your own copy to save on paying someone else to do…

5 Disadvantages of Outsourcing Your Marketing 

Lori Straus . October 15, 2022
When you’re running your own business, it always feels like you have a million and one things to do. Marketing…

Case Study: Getting the Tire Rolling: The UCDA’s Search for an Automotive Content Writer 

Phoebe Wolfe . August 31, 2022
Company Profile Since 1984, the Used Car Dealers Association of Ontario (UCDA) has aimed to provide a fair used vehicle…

Case Study: Master of Counselling Student Needed Transparency and Reliability in an Editor 

Lori Straus . July 15, 2022
Project Background  Sarah Susswein was a student at City University working toward her Master of Counselling when she realized she…

Case Study: t’works’s Search for a Content Writer

Phoebe Wolfe . June 10, 2022
Company Background t’works is a one-stop language services provider that specializes in highly complex language and translation projects. Their goal…

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