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Small Business Owners Writing Advice

3 Relevant Social Media Tips for SMBs

In my early years of attending webinars offered by the large social media companies, I often left a little disgruntled. The guest speakers and case studies always came from companies with billions in sales, some nearing or surpassing one century in existence, and many with multiple marketing departments. The social media tips shared with participants […]

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Writing Advice

When It’s Okay to Ask Your Content Writer to Start From Scratch 

If you hire a content writer to help with your marketing, you may not always love their first drafts. This doesn’t have to mean the end of the working relationship, though. If you and your writer create an environment that encourages constructive feedback, asking for a full rewrite is easy and can even prevent further […]

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Writing Advice

Do You Need a Marketing Consultant or a Content Writer? 

If you run your own business, hiring a marketing consultant or content writer can be a great way to build awareness about what you do and reach potential new clients. Let’s consider the benefits of marketing services compared to content writing services to find out which one is right for you.  Have You Defined Your […]

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Automotive Performing Arts Small Business Owners Social Causes Technology Writing Advice

Copywriter for Hire in Canada 

Nervous about finding a copywriter for hire? Concerned they won’t reflect your company as you need them to? As an Ontario-based communications company, we’d like to walk you through some benefits of hiring a copywriter in Canada, what qualities to look for when hiring a copywriter, what the differences are between us and a content […]

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Writing Advice

5 Disadvantages of Outsourcing Your Marketing 

When you’re running your own business, it always feels like you have a million and one things to do. Marketing is one responsiblity many business owners pass on to an external hire to free up some time. But what if your new marketer just ends up creating more stress? Let’s consider some of the disadvantages […]